Over the past decade, we have seen a proliferation of digital health infrastructure (IaaS) and Internet-of-Things (IoT) companies that are transforming the core technology and services stack of healthcare delivery. With the growth of this ecosystem brings new challenges such as patient engagement, monetization, and vendor selection. In this session, we’ll discuss opportunities for growth in the IaaS and IoT sector and what this means for incumbents and new entrants.

Women, Families, and Health – Understanding the Market, Its Impact, and How You Measure Success

This session will take a deep dive into women's health and the role of digital health in the achievement of goals.

Areas of discussion will include:

• Market definition 
• Importance to overall population health management
• Approaches to population subsegments - Medicare, Medicaid, College Students, LGBTQ
• Creation of sustainable business models 
• How success is measured by payers and end users

Go-to-market strategies have become increasingly complex for digital health companies as they frequently require a blend of sales across direct-to-consumer, health plan, provider, and employer channels. Each of these customer sets is complex in their own right, so how does a startup prioritize or adapt to meet all the evolving needs and requirements? In this session, hear from all angles – entrepreneur, investor, payer, and employer – about the challenges and opportunities this environment creates for reaching healthcare consumers.

Innovations in digital healthcare are creating unprecedented opportunities to both improve the business of healthcare while also increasing consumer satisfaction and quality of care. Our roundtable will address questions like:

• ​What are examples of innovations in home-based digital care that have potential to improve consumers’ future?
• What are the key strategic considerations as we anticipate the end of the PHE?
  
• How are health plans and payviders ensuring continuity of care?
  
• How can hybrid care programs hurt your health equity program and how can they help?
  

In 2010, the federal government enacted the Affordable Care Act, the most sweeping change to the US healthcare system in our lifetime. Since this landmark bill, there have been numerous regulatory changes to the healthcare system, from 21st century cures to the public health emergency window, which have altered the course of digital health as a sector. Against that backdrop, we bring together several leaders from different areas of the digital health ecosystem to debate and discuss the next regulatory changes that could reshape digital health.

As Medicaid + CHIP enrollment surpassed the 90M threshold and spending exceeded $700B, a new wave of healthcare innovators are looking to Medicaid as the next big market opportunity.  But steep challenges remain: companies must navigate state-by-stage complexities in program administration, low reimbursement rates, long collections cycles, and patient engagement and retention challenges.  Our panelists will discuss where economically viable and interesting opportunities exist in Medicaid - where and how can innovative companies engage with patients, improve health outcomes, and crack this nut without going out of business?